Black Friday in Hungary

2024.11.15

Black Friday has become one of the most popular shopping events worldwide. But where did this day originate, and how did it become an important date in Hungary? In this article, we explore the history of Black Friday, the first such event, and the special offers we've prepared for you in 2024.

The Origin of Black Friday

The term Black Friday originated in the United States, initially referring to the Friday following Thanksgiving. The term was first used in Philadelphia in the 1960s to describe the heavy traffic and crowds after Thanksgiving. Later, it took on a more positive meaning: for retailers, this day symbolized financial profit when the "red numbers" (losses) in their ledgers were replaced by "black numbers" (profits).
The first "modern Black Friday" event was held in the United States in the 1980s, becoming famous for its massive discounts and frenzied shopping sprees. Since then, the event has become a global trend, with almost every industry participating in the discounts.

Black Friday in Hungary

In Hungary, Black Friday has become popular over the past decade, involving not only major retail chains and online retailers but also smaller businesses. The phenomenon is relatively new in Hungary but has quickly become one of the most significant shopping events of the season. The first official Hungarian Black Friday event was held in 2013, organized by the eMAG online store. This event was a milestone not only for online shoppers but also for retailers, proving that Hungarian consumers are also receptive to discounts, especially in the pre-holiday period. After the success of this event, more online and offline retailers recognized the potential of Black Friday. Initially, it lasted only one day, but over the years, more stores and online shops joined in, and the promotional period often extended to an entire weekend or even a full week.

Hungarian Specifics

Although Black Friday is traditionally tied to the Friday after Thanksgiving, in Hungary, it is not strictly bound to this date. Promotions often start in mid-November, and many stores extend their sales for several weeks. This "stretched" Black Friday allows even more shoppers to take advantage of the deals.
Another unique feature is that in Hungary, not only products but also experiences are increasingly offered at a discount. Gift vouchers, for example, for escape rooms, wellness programs, or gastronomic experiences, provide special gift ideas that have become very popular in recent years.

Why Buy Escape Room Gift Vouchers on Black Friday?

Black Friday is an excellent opportunity to purchase unique gifts that provide experiences. The selection of escape rooms in Debrecen is particularly diverse, and thanks to the discounts, you can now get them at truly affordable prices. An escape room gift voucher is not only a unique gift but also flexible: the recipient can choose when and with whom to enjoy the experience.

Black Friday at Knowland

This year, we’re bringing you the biggest deal of the year. As part of our Black Friday promotion in our Debrecen location, escape room gift vouchers for 2-6 people are now only 8,995 HUF!
You can purchase the vouchers until November 30, and they can be redeemed from January 6, 2025, to June 30, 2025!
Click the image to secure yours now!

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